What it answers on its own
The optional assistant answers from your own prices and hours, offers real open times a visitor can tap, and steps back the moment a question needs a person.
4 min readUpdated August 16, 2026Owners · Managers
Nine at night, and someone wants to know what a balayage costs and whether there's anything on Saturday. Nobody is at the desk. By morning they've booked somewhere else.
The assistant is for that hour. It's optional, it ships Off, and it only ever speaks from things you can point at in your own settings.

Deciding when it speaks
Settings → Web chat → AI concierge, under When it answers:
- Off — humans only. This is where every salon starts.
- After hours — it answers only while you're closed. Recommended, and the reason is that it's the shift nobody was covering anyway.
- Backup — it steps in during opening hours too, but only after a message has sat unanswered for the number of minutes you set.
- Always — it replies first, around the clock.
In every mode, one thing overrides all of it: the moment anyone on your team replies, the assistant goes quiet on that thread and never speaks in it again. Taking over is just typing.
What it knows
Five things, and no others: your salon's name, your business hours, your active services with their prices, your booking link, and whatever you type into Extra knowledge.
That box is the whole lever. Parking, your cancellation policy, the brands you carry, whether you do children's cuts — anything a person at the desk would answer without thinking belongs in it. If it isn't in those five sources, the assistant doesn't guess; it fetches you.
Offering real times
This is the part worth being precise about, because it's the part owners are right to be careful with.
When a visitor asks about booking, the assistant scans your actual availability for the week ahead and offers up to three open times as tappable buttons, each showing the time in your salon's clock and the stylist's name.
- 1
The visitor asks for something — "anything for a haircut tomorrow?"
- 2
The assistant reads your real diary and replies with up to three real open times. Any time it can't verify against your availability is dropped before the visitor ever sees it.
- 3
The visitor taps one. Your ordinary booking page opens with the service, stylist, location and day already filled in.
- 4
They finish it there, and your booking rules — cutoffs, deposits, everything — apply exactly as they would to anyone else.
So both of these are true, and both matter. The assistant never books, charges or changes anything. And a stranger can absolutely end up in your diary from a web chat, in about two taps — through the front door, not around it.
If your availability can't be worked out, it falls back to sending your plain booking link rather than offering a time it isn't sure of. Turn the whole behaviour off with Offer real times to book.
Where it stops

Some messages must never get a machine's answer, and the assistant checks for them before it consults the AI at all — which means the check still works on a day the AI is unavailable. Refunds, complaints, anything legal, and anything medical: a reaction, a rash, a burn.
It also hands over when a visitor asks for a person, when it isn't confident about what's being asked, and when it has already failed to answer twice rather than apologising a third time. The widget carries a Talk to a human link the visitor can press at any moment.
A handoff is final. It says so in your Inbox — the AI handed this off — it won't reply again on this thread — and it means it.
Every automated reply is labelled AI assistant with a sparkle, to your team and to the visitor. Nobody is ever led to believe they're talking to your front desk.
What it costs, and what it did
You set a Daily AI budget on the card. Past it the assistant stops answering and visitors get your away message and booking link instead — the channel never just goes dark. There's also a cap on how many turns it will take in any one conversation, so nobody can sit there running it up.

The last 30 days card underneath answers whether it's earning its keep: conversations, how many it answered, how many it handed to you, how many led to a booking, and what it cost.
Below those, when there are any, it lists questions the AI couldn't answer. That list is the most useful thing on the page — it's a to-do list. Paste the answers into Extra knowledge and it handles them next time.
Common questions
Can it book someone into my diary?
No. It offers real open times as tappable buttons; tapping one opens your ordinary booking page with the service, stylist and time filled in, and the visitor books there. The assistant itself never writes anything to your calendar.
So can a stranger end up booked from a chat?
Yes, in two taps — and that's the point of it. What they go through is your real booking page, with your real rules, deposits and cutoffs applied. The assistant got them to the door; it didn't open it.
Where does it get its answers?
Your salon name, your business hours, your active services with their prices, your booking link, and the Extra knowledge box. That is the whole list. Ask it something outside that and it hands you the thread rather than inventing an answer.
What if it says something wrong?
Check the source rather than the assistant. A wrong price means the price on the service is wrong; a wrong policy means the knowledge box says so. It only repeats what it was given.
What stops it from replying to something serious?
A fixed list of words checked before the AI is involved at all — refunds, complaints, anything legal, and anything medical like a reaction, a burn or a rash. Those go straight to a human, and that check still works on a day the AI service is down.
How do I take over a conversation?
Reply to it. That's the whole mechanism. From your first word the assistant is silent on that thread for good.
How much does it cost to run?
You set a daily budget on the card and it stops at it. Past the budget visitors get your away message and your booking link instead of silence.
Does it write to my clients' records?
When a chat closes it leaves a short summary as an internal note, and adds a dated line to the client's notes if the thread was linked to one. A client who has opted out of AI gets neither.
Related articles
- Answering a chatWeb chat · A website chat is just another thread in your Inbox — with a stranger on the other end, which changes two things: who they are, and what you do about it.
- Turn web chat onWeb chat · One checkbox puts a chat bubble on your website, and three short messages decide what a visitor reads before anyone has answered.
- Your booking pageOnline booking · The page your clients actually land on — four steps, real availability, and the link you put in your bio.
Can’t find what you’re looking for?
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